Make Your Brand Stand Out: Tips for Creating Custom Company Pins

Custom pins are an incredibly effective marketing tool for businesses large and small. They’re versatile, cost-effective, and can be produced in bulk — which makes them a great way to promote your brand and make it stand out from the competition.

But where do you start?

Creating custom pins can be tricky if you don’t know what you’re doing. In this blog, we’ll share some tips and best practices for creating pins that help businesses make an impression.
We’ll cover topics like choosing a pin design, selecting materials, and more. With these tips in mind, you’ll have everything you need to create custom pins that stand out from the crowd.

Different Types of Custom Pins to Choose From

Custom pins are a great way to add a touch of personal flair to any outfit. Whether you’re looking for something to express your love for your favorite band, commemorate an event, or show off your unique style, custom pins can do the trick!

There are two main types of custom pins: hard enamel and soft enamel. The type you choose depends on your needs and intended use. Hard enamel pins are polished smooth giving them a glossy finish that stands out from the rest.

Because of the smooth surface, hard enamel pins allow for extra features. Silk screen is a popular addition to hard enamel pins to print years of service numbers or important branding elements. Soft enamel pins have slightly lower production costs but with a great classic lapel pin look.

Both options are great for big or smaller orders or when working on a tight budget. No matter which type of pin you choose, we will help you make it pop off your lapel or wherever you choose to wear it.

How to Make Your Pin Unique

Custom pins are a great way to promote your brand and express your creativity.

Here are three ways to elevate your business’ custom pin design:

1. Start with a story – pin designs should be rooted in a concept or idea with a memorable story behind it that resonates with your audience. Instead of choosing random elements, think about what visuals could convey an emotion or message.
2. Utilize contrasting colors – these will make your pin stand out more easily among other pins, making it easier to spot at events or shows. Consider ways to incorporate bright and modern pops of color into your design while keeping it balanced and harmonious.
3. Incorporate texture – texture adds another layer of interest to any design. You can add texture by incorporating different types of finishes, such as glitter, raised edging, and more.

Other Considerations for Designing a Custom Enamel Pin

The most important elements of custom pin production are material, color, plating, size and shape.

Consider carefully which material best fits the look you want to achieve: metals like zinc alloy can provide a high detail profile edge to your design whereas iron and bass provide strength and weight. Take your time when choosing colors, as the right shades can help draw attention to your design.

Plating adds protection and another layer of detail; gold, silver and bronze provide various levels of shine and reflectivity. When it comes to size and shape choices, be sure to pick one that complements your design while also fitting into your budget.

Once all these decisions have been made, you’ll get a proof of your design from Galaxy Design Squad, showing in closest detail how the pin will be delivered after production.

Design the Custom Company Pin of Your Dreams

At Galaxy Design Squad, you’re in good hands in bringing any custom pin to life. Our US-based design team works directly with you, ensuring your product is as unique and original as your brand.
We’re always looking for ways to make company pins really stand out with our assortment of great product add-ons such as double layered pins, 3D, full color print, spinners. The combination of elements like these can really make your products stand out and highly sought after.

Get started today with a free quote from Galaxy Design Squad!